How do people think, feel and act?
Astrid Arens explains it live.
Conclusion: “It is less essential what you say than what your words trigger in your counterpart’s brain.”
Neuromarketing is a new strategie, a combination of recent brain- and marketing-research, with an enormous potential for success.
What new findings can we take from Neuroscience, and how can we use them sustainable?
Digital systems for better sustainability